Our story
Wimsykit was created by four sisters who always took Christmas very seriously
For us, the magic of the season wasn't just Christmas Day. It was the whole month of December: the little rituals, the excitement building day by day, and the small moments that made the season feel special.
We remembered what it felt like to wake up on a December morning with that flutter of anticipation. The smell of baking. The sparkle of lights being hung. The sound of carols drifting through the house. We wanted our own children, and every child, to feel that same magic.
We now all live in different cities, but despite the distance, Wimsykit brings us together, just like Christmas always has.
The North Pole Blog
Inside the North Pole: How We Build a World Children Believe In
What happens when a seven-year-old asks a dangerously good question about Santa's sleigh? A look at the invisible work that goes into building a North Pole detailed enough to survive...
Inside the North Pole: How We Build a World Children Believe In
Inside the North Pole: How We Build a World Children Believe In
Five Ways to Make December Feel Magical
You don't need to reinvent Christmas from scratch to make it feel magical. Five small, low-effort shifts that give December a shape — without adding another thing to your to-do...
Five Ways to Make December Feel Magical
Five Ways to Make December Feel Magical
The Magic Screens Can't Give
A child finishing a video looks different from a child opening a letter with their own name on it. Here's what the research actually says about screens, imagination, and why...
The Magic Screens Can't Give
The Magic Screens Can't Give